About

Meet Anna Schimmel

With over 30 years of experience, Anna Schimmel is a leading bridal designer in New Zealand. Originally from Germany, Anna holds a Master of Fine Fashion and brings deep expertise in European haute couture and high fashion to her bridal brand. Known for her personal warmth and exceptional craftsmanship, she works closely with each bride at her sunny Point Chevalier studio in Central Auckland, creating beautiful custom wedding dresses and ready-to-wear bridal gowns for a uniquely tailored and memorable experience.

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“I cannot recommend Anna enough! My wedding dress was gorgeous! High quality, perfect fitting dress. I couldn't have asked for anything more, thank you Anna!”
Charlotte

“Anna has an incredible eye for fabrics, and a focus on quality design and fit that make her dresses stand out from the rest. I absolutely loved my dress, and would highly recommend Anna Schimmel to any bride!”
Bridgid

“I knew I was in good hands from the beginning and Anna made the process so easy and was never pushy. Absolutely delighted with the final result, I would 100% recommend!”
Donna

“I would highly recommend Anna to any bride looking for a wedding dress. She has such attention to detail and finesse, she made the process feel very special.”
Riiki

“Anna was fantastic to work with. The dress I described was exactly the dress I wore on my wedding day. I couldn’t have been happier.”
Amelia

Our Approach

The Anna Schimmel brand stands for contemporary elegance, exceptional fit, and personalized service. Every bride is unique, and we believe in celebrating that individuality through beautifully crafted wedding dresses. Whether you choose from our ready-to-wear bridal collection or opt for a custom-designed wedding gown, Anna will guide you every step of the way. Start your journey to your dream wedding dress today with a complimentary bridal consultation.

⭐ Over 50 five-star Google reviews from happy brides across New Zealand.

Designer Bridal Gowns in Auckland, NZ: Personal, Unique, Beautiful

At Anna Schimmel Bridal, each wedding dress journey begins with listening. To truly understand each bride, Anna learns about your wedding plans, styling ideas, initial thoughts, favourite bridal looks, and your overall vision.
Our Auckland bridal boutique offers a welcoming, personal space where your story and ideas shape every detail of your gown. From timeless, elegant ready-to-wear styles to contemporary couture-inspired one-off designs, Anna’s European training and dedication to impeccable fit ensure a wedding dress as unique as you are.
Visit us in Point Chevalier, just five minutes from Auckland CBD, and begin a bespoke bridal experience designed just for you.

Wedding Dresses Auckland – Designed & Crafted Locally

In our Auckland Central bridal workshop, just minutes from the CBD, Anna Schimmel designs stunning wedding dresses crafted for perfect fit and timeless beauty. Our boutique combines premium quality with personal attention, creating bridal gowns that are elegant, modern, and unforgettable. Whether you’re searching for a ‘bridal shop near me’ or a ‘custom wedding dress designer in New Zealand’, you’ll find exceptional service and superior craftsmanship with us here in Auckland.
Visit us in Point Chevalier, just five minutes from Auckland CBD, and begin a bespoke bridal experience designed just for you. Explore our real brides gallery to see our gowns come to life on happy brides, or browse our wedding dress collections for inspiration and to discover your dream gown.